2026-06-18 · 4 min read
Five plans, not two: the new BLNQ lineup.
We went from Free-and-Pro to five tiers. Here's the whole map, who each one is for, and why the write API is now on every paid plan.
For a while BLNQ had two plans: Free and Pro. That was the right shape at launch, but Pro had quietly become two different products wearing one price tag, the indie developer who wanted the API and one domain, and the agency who wanted fifty seats and fifteen domains. So we split it. There are now five plans, and each one is honest about who it's for.
The lineup
- Free ($0): personal links and hobby projects. 10 active links, unlimited QR codes, 30-day analytics, a read-only API key. No card.
- Pro ($6/mo): the individual / developer plan. The full write API, one custom domain, and a 2-seat team for you plus a collaborator. 90-day analytics.
- Team ($19/mo): a small team sharing work. 8 seats, 3 custom domains, the team audit log, 180-day analytics.
- Agency ($69/mo): many client brands at once. 50 seats, 15 domains, 15 separate team workspaces, a full year of analytics.
- Studio (custom): SSO, a contract, and limits set to whatever you actually need. Talk to us.
The write API is on every paid plan now
This is the big change for developers. The API used to be a Pro perk; now read access is on Free and the full write API (create, update, delete links, and bind a link to one of your verified custom domains) is on every paid plan, starting at Pro. What scales with the plan is the rate limit, not the feature: roughly 60 requests/min on Pro, 200 on Team, 600 on Agency. You don't get told "upgrade to use the API" anymore, you get told "you've hit your rate limit," which is a much fairer line.
What carries across every paid plan
Smart routing, saved UTM templates, retargeting pixels, webhooks, branded expiry pages, the trust-badge interstitial, the full QR designer, custom domains, and team workspaces are all on every paid plan, Pro included. The plans differ on the numbers that actually cost us money to serve, seats, domains, request rate, analytics retention, and on one feature gate: the team audit log, which turns on at Team and up.
How to pick
Most people are Free or Pro. Pick Pro the moment you want a custom domain, the write API, or one teammate. Step up to Team when you're a small group sharing several domains and want the audit trail. Reach for Agency only when you're juggling distinct clients, each wanting its own domain and workspace, the giveaway is the domain-and-team count, not how many people you have. Studio is for when a procurement team is involved.
No usage metering hides between the tiers. The caps are printed on the pricing page, the dashboard shows you how close you are to each one, and nothing auto-charges you for going over, it just asks you to upgrade. That's the deal.